The quick read
- A fluent translation can still alter a qualification or choose the wrong technical term.
- Keep an approved terminology list and update it when the product changes.
Prepare the source
Clarify ambiguous sentences before translation. Identify product names, terms that must remain unchanged and the intended level of formality. Check the current product’s supported language and document options for the task.
Review meaning in context
A fluent translation can still alter a qualification or choose the wrong technical term. Use a qualified reviewer for consequential material. For an illustrative product page, compare claims, numbers and calls to action with the source rather than judging only naturalness.
Maintain consistency
Keep an approved terminology list and update it when the product changes. Review formatting after translating documents and check that links or labels still make sense. General-purpose AI assistants can help discuss wording, but should not replace appropriate language expertise where accuracy matters. A good translation workflow preserves the message and its conditions for the target audience, with a clear record of the choices that should stay consistent across future material.
Sources & notes
Source-based guide, not a hands-on product test. Features and availability can change.
deepl.com — official reference
Sources reviewed for the September 2026 launch edition.