The quick read
- For a comparison story, show a meaningful contrast between two approaches.
- Place the illustrations into representative cards or pages and inspect their visual weight.
Define the family traits
Choose a palette, outline treatment, shape language and level of detail. State whether the asset needs a solid background, transparent placement or a particular format supported by the current product. Keep these practical requirements separate from the article’s concept.
Give each image a narrative
For a comparison story, show a meaningful contrast between two approaches. For a learning story, illustrate the process being explained. A family of contextual scenes is more useful editorially than repeating one decorative object in several colours.
Check consistency in context
Place the illustrations into representative cards or pages and inspect their visual weight. Confirm that no asset becomes too busy when reduced. Review exports for the required dimensions and format, and consult current product terms. The aim is a coherent visual language that can grow with the publication. A good illustration system makes new topics recognisable as part of the brand while still helping readers understand what each article is about.
Sources & notes
Source-based guide, not a hands-on product test. Features and availability can change.
recraft.ai — official reference
Sources reviewed for the September 2026 launch edition.